The Social Dilemma (and how you can help solve it)
The web is great, isn’t it? Seriously. All the data you could ever want or need, at your fingertips. Friends to meet and share thoughts and ideas with from all over the world. Great web applications that allow you to share interesting information with your friends and spark conversations. Well…in theory, anyway.
Here’s the big problem though; How can you get the best out of this application or that website if all of your friends don’t use them? Especially the hardest people to convert: Your real world friends and family. Take, for example, one of my favorite social news sites, mixx. mixx is a great place to submit articles, photos and videos of things you find interesting and share them with your friends. But only if your friends happen to also use mixx. Or another favorite application of mine, twitter. twitter allows you to instantly share information with friends, update your friends on what you’re currently doing or just share your thoughts. But, again, you can only update the people you know who are also twitter users. Ugh.
